Social Media
Lorie uses Google documents for course readings and YouTube for video supplements. A Word Press blog extends class discussion, Slide Share allows students to view copies of her power point presentations, and Facebook hosts (unofficial) office hours and replaces email. Classroom reminders are disseminated using Twitter, and classroom assignments include the production of a digital media piece that can be linked to a social media site. Demonstrating mastery of manipulation of social media demonstrates 21st century skills, provokes classroom discussion, and provides students with opportunities to explore ethical reasoning behind the construct as it relates to public perception of their online professional brand. |
Tuma is an avid believer in the protection of the online brand. She frequently speaks to student organizations and industry professionals about online content, computer mediation, social media management, social media policy development, and the proactive initiatives that should be taken while maintaining an online presence. However, when it comes to Facebook, she is as much an advocate as she is a cautious adversary. "I don¹t think it¹s a trend, and I don't think it's going anywhere" says Tuma. "Just like we have taught our students to weather the storms [of an industry that has changed more in the last five years than the last 20], we must also teach them how to manage the implication of social media on their careers.
